Magazine articles with their longer lead times and need for more indepth information lagged behind newspaper articles in the early push to publicise Prem Rawat as the "greatest incarnation of God that ever trod the face of this planet".
1972 Magazine Articles: In late November, 1972 an article appeared in Time magazine. It is a combination of biography that appears to be lifted directly
from the pages of the newly published "Who Is Guru Maharaj Ji?" and an upbeat success story about the Mission's chartered jumbo jets of Western devotees and the smuggling of watches,
jewellery and money into India. Naturally his gluttonous delight in Baskins-Robbins ice-cream was mentioned and his unreliability and poor work-ethic were high-lighted.
1975 and 1976 and 1978 Magazine Articles: The last few articles were "I come to bury Maharaji not praise him" career obituaries though one was in Newsweek.
That's pretty well it. After this date Prem Rawat was never considered worth bothering with by any mainstream magazine except in "The Good Weekend" which is distributed as part of Australia's most respected and prestigious newspapers including The Age and The Sydney Morning Herald.
Over the past 10 years as part of the "respectability project" Prem Rawat has been "interviewed" in some vanity publications and obscure magazines such as the Trinidad and Tobago Newsday and the Mauritius Times. In none of these articles is he ever asked any real questions about his claims to be able to reveal "inner peace", the methods involved or his public evolution from the Lord of the Universe to a self-funded investor of private means.
Prem Rawat's "Knowledge" has three parts: regularly listening to his speeches, doing voluntary work for organisations serving him or donating money and daily meditation correctly practicing the four techniques he recommends. The techniques are so simple it's hard to see how they could be practiced incorrectly. First technique ("Divine Light") involves sticking your thumb and middle finger on your eyeballs (NB: with eyes closed) and your index finger between your eyebrows. Second technique: ("Heavenly Music") poking your thumbs into your ears and listening. Third technique: ("Holy Name") thinking about your breathing (NB: continue to breathe). Fourth technique: ("Nectar") curling your tongue backwards and tasting. Rawat's father taught slightly different techniques but either way it's difficult to see how these could produce the benefits claimed for them especially as Rawat claims His Knowledge is the only method of attaining real happiness and love in this life.